black couple taking a selfie in front of home

Home Buying Report: Millennial Couple Edition

Rachel Burris3-Minute Read
March 18, 2021

Rocket Homes® surveyed 500 millennials across the country who are currently in a relationship to find out about their home buying experiences and preferences:

pie graph shows the age of millennials surveys, approx. 33%.
Relationship status of those surveyed.

Although 38% of millennials who are currently in a relationship chose their neighborhood because of its affordability, most had other reasons for being attracted to their residential area, including:

neighborhood choice reasoning statistics

The majority of millennial couples worked with or plan to work with a real estate agent when purchasing their home.

real estate agent, 73% of those surveyed want to work with one

74% of millennial couples have already purchased their first home. Most of them became homeowners over the course of their relationship:

bar chart showing homeownership over relationship

The primary reason these homeowners gave for purchasing their home when they did included:

reason for buying graphic

What type of property did they choose to call home?

property type graphic

22% of millennial couples have not purchased their first home yet. Among those who haven’t purchased a home, the primary reason is:

reason why some millennials aren't yet homeowners graphic

Their thoughts about purchasing a home primarily fell into the following categories:

bar graph graphic

*To determine the home buying preferences of millennial couples, Rocket Homes® surveyed 500 individuals aged 25 – 40 who are currently in a relationship. The millennial generation was defined as individuals born 1981 – 1996. The survey was conducted online February 8 – 10, 2021.

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Rachel Burris

Rachel Burris is a writer covering topics of interest to present and future homeowners, as well as industry insiders. Prior to joining Quicken Loans, she worked as an English teacher for the New York City Department of Education and a licensed real estate agent for Brown Harris Stevens. She holds a bachelor's degree in creative writing from Bucknell University, a postbaccalaureate certificate in psychology from Columbia University and a master's degree in English education from Teachers College, Columbia University.